Switching from Rich Card to Simple Text converts the template from a media-rich layout to plain text. The behavior differs based on whether the Rich Card has existing content.
Navigate to Studio → Templates and select your RCS template.
On the left panel, under Content, you’ll see three options:
Simple | Rich Card | Carousel.Click Simple to initiate the conversion.

Convert Rich Card (without Image) to Simple Text
Enter your message in the text editor. You can include:
Plain text and add Message Suggestions.
Monitor the character count in the footer (limit: 2000 characters).
Review the preview panel on the right hand side to ensure proper formatting and link visibility.
Click Save to save the template.
Click Submit to save or publish the message.
.gif?sv=2026-02-06&spr=https&st=2026-07-22T09%3A11%3A54Z&se=2026-07-22T09%3A22%3A54Z&sr=c&sp=r&sig=t4FGYcr4zTygcm0f9Tvfey8ugLGQsQhmwx5fvmXzflw%3D)
Convert Rich Card (with Image) to Simple Text
If the Rich Card has content, a confirmation popup appears with the message:

Convert Rich Card to Simple message
Current Rich Card content will be converted to a Simple message. This can’t be undone. Text, links, and variables will remain.
⚠ You’ll lose
Images, buttons and suggested replies.
Click Cancel to keep Rich Card format or click Convert to proceed with conversion and permanently discard Rich Card elements.
If the Rich Card is empty, no popup appears and conversion happens instantly.

The system removes Image/Video, Title.
The editor displays a single text field for the Simple message.
The preview updates to show a plain text message.
.gif?sv=2026-02-06&spr=https&st=2026-07-22T09%3A11%3A54Z&se=2026-07-22T09%3A22%3A54Z&sr=c&sp=r&sig=t4FGYcr4zTygcm0f9Tvfey8ugLGQsQhmwx5fvmXzflw%3D)
The footer resets, and both payload and media size are set to zero.
Text, links, and variables remain after conversion.
Images, suggested actions, are lost permanently.
Enter your message in the text box and ensure it meets the new character limit.
Review the preview panel on the right hand side to ensure proper formatting and link visibility.
Click Save to save the template.
Click Submit in the top-right corner to save or publish the changes.
While converting a Rich Card to Simple Text, the suggested replies are remain after conversion as Simple Text supports Add Message Suggestions feature. To know more visit Add Message Suggestions to Simple Text.
.gif?sv=2026-02-06&spr=https&st=2026-07-22T09%3A11%3A54Z&se=2026-07-22T09%3A22%3A54Z&sr=c&sp=r&sig=t4FGYcr4zTygcm0f9Tvfey8ugLGQsQhmwx5fvmXzflw%3D)
Character Limit and Tooltip Behavior in RCS Simple Text Editor
Character limit almost reached
2,900 / 2000 → Yellow warning icon and tooltip appear.
Tooltip message: “Text Length Recommendation
Keep text under 80 characters for optimal readability.”
Character limit reached
2000 /2000 → Red icon and tooltip appear; input disabled. Test Send is disabled until the content is reduced.
Tooltip message: “Character limit reached
This field supports a maximum of 2000 characters to maintain RCS compatibility.”